Dharmendra Satapathy

Thursday, May 10, 2012

The Tale of Sales and Marketing

A small poem to begin
The journey of sales and marketing

It is not about who is bigger and who is not,
But about understanding and recognizing the roles so clear

So here goes the tale of sales and the story of Marketing
To keep ignorance at bay and walk the right way

If Sales is crossing the stream on a boat so strong
Marketing is building a bridge so long

If Sales is pitching a tent to make quick shelter
Marketing is building a mansion to stay longer

If Sales is a sprint that gets you faster
Marketing is a marathon, the longer the better

If Sales is delivering a presentation to the team
Marketing tells a story that encourages you to dream

If Sales is speculation bringing along well timed gains
Marketing is investing, so arduous but not in vain

If Sales is a steroid for giving quick pleasure
Marketing is disciplined exercising that creates real treasure

If Sales brings out the spice of a one night fling
Marketing is the good marriage thing

So sales is sales and marketing is marketing
And will the twain ever meet

Whether it be Sales or it be Marketing
Success happens when together they ring


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